A close shave for the British Skin Foundation

Following my recent post in this blog about this outfit, I tore this press advert from The Observer last weekend.

This “Charity” (sorry “organisation” according to the ad copy) is nakedly being used to sell the product. And take a look at the relative sizes of the logos! My previous uneasiness about this is compounded.

By Peter Kenny

I lead a double life. Identity #1. A writer of poems, comedy plays, dark fiction and the odd libretto. Identity #2: A marketing outlier, working with London creative agencies and my own clients as a copywriter and creative consultant.

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