Trump
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What place has poetry in a post-truth world?
In a post-truth world, poets can be superheroes. We have special powers to illuminate the truth, and prick the bubbles of lazy fiction. We can bend words to say the right thing. This week, ‘post-truth’ was declared international word of the year by Oxford Dictionaries. I like new words, so I doff my cap to folks like Oxford-educated Michael…
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The US Presidential election viewed as marketing
So following my look at the marketing slogans used in Brexit back in June, it came as little surprise that the Make America Great Again, message trumped the Stronger Together message. Once again, the learning is this: PUT A DAMN VERB IN YOUR SLOGAN IF YOU ARE ASKING PEOPLE TO TAKE ACTION. Every copywriter knows people need to be…
Peter Kenny: a writer's notebook 