Peter Kenny: a writer's notebook

Matt Hunt

Zooming in on drought

Peter Kenny

March 31, 2016

I should mention here that some of the work I was doing in Chad has now started to go live. The audience for this particular execution (below) is those watching faith channels on TV, particularly Evangelical Christians. After much discussion with the 11 London team with Tearfund I came up with the positioning Give Like Jesus, and evolved the questioning format…

11 London, Charity, Helicopter, Marketing, Peter Kenny The Writer Ltd., TV advertising

11 London, Brad Bell, Chad, Matt Hunt, Peter Kenny, Tearfund
Filming in the centre of Chad

Peter Kenny

October 19, 2015

As an Africa newbie, a visit to Chad was in at the deep end. Chad is a landlocked country unappetisingly described by Wikipedia as the ‘dead heart of Africa’. It proved a difficult place to gain entry to. Despite having the right papers, as soon as our team of five landed we were shepherded from…

Charity, Film, Marketing, Peter Kenny The Writer Ltd., Travel, Working

Chad, desertification, global warming, Matt Hunt, N’Djamena, Oum Hadjer, The Sahel